STRATEGI PENGHIMPUNAN DANA (FUNDRAISING) ZAKAT, INFAQ, DAN SHADAQAH LAZNAS YATIM MANDIRI CABANG SIDOARJO
Keywords:
Fundraising, strategy, ZISAbstract
Fundraising is an activity in order to collect funds from the community, both individuals, groups, organizations, and governments which will later be used to finance a program or activity of the institution so as to achieve the goals to be achieved. The purpose of this research is to find out the strategies used in raising funds in LAZNAS Yatim Mandiri Cabang Sidoarjo. This research method uses descriptive qualitative research method. The research was conducted at LAZNAS by collecting data by interview, observation, and data literature. The result of this research is that each fundraiser has its own strategy to raise funds.
Keywords: fundraising, strategy, ZIS
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